SHOW BUSINESS, Page 60The Caped Crusader Flies AgainBig, dark and flamboyant, the movie Batman aims to bringGotham City's favorite cave dweller to majestic life
BY RICHARD CORLISS
Reported by Elaine Dutka/Los Angeles
It was 1939, and Vincent Sullivan, editor of Detective Comics,
had a terrific idea. So what if it was someone else's? The year
before, a muscle-bound man from Krypton had landed in the pages of
rival Action Comics and become an instant icon of pop culture.
Sullivan may not have owned Superman, but he could clone it. He
called in cartoonist Bob Kane, then 18, and asked for a similar
"super-duper" character. Kane went home, tossed the movies The Mark
of Zorro and The Bat Whispers into an imaginary blender with
Leonardo da Vinci's flying machine, and dreamed up Batman. The
whole process took a few days.
Now Batman is 50. Who cares? Well, all the fans who grew up
with the character in comics and in the popular mid-'60s TV series.
And the younger generation, still devouring Batman comics in a new,
hipper format. And, next week, moviegoers attending the opening of
Batman, with Michael Keaton as Bruce Wayne (alias the Caped
Crusader) and Jack Nicholson as his nemesis the Joker. In a season
when the other big-budget films are sequels, Batman should seem
familiar yet fresh. At least Warner Bros., with $35 million riding
on the film, hopes so.
Batman surely has consumer anticipation -- in Hollywoodese,
"wanna-see." Last fall Fleet Street sent out helicopters to get
photos from the film's closed London set. In the U.S. last winter,
fans reportedly paid $6 to get into theaters where the 90-sec.
trailer was being shown, then left before the main feature. The
market is already clogged with Batman products -- including